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Posted by Employee and Organizational Development on
February 12, 2015
Learn the basics of web writing by understanding how most of us read online compared to how we read in print. In this two-hour seminar, Lisa Holmes or Matt Semansky (Communications & Marketing / Web Team) will share insights from their work on the Dal website and training they received with international usability experts Nielsen Norman Group.
This session will enable you to:
- Recognize how web users think and behave
- Understand the significance of reading and scanning patterns
- Consider the physical limitations of onscreen reading
- Apply best practices for web writing
- Avoid common web writing mistakes, such as the "wall of text"|- Create better and more engaging web content
For more information:
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